Indian football at a tipping point

THE FUTURE OF the Indian Super League (ISL) and I-League looks a little uncertain as the country’s governing bodies grapple with creating the optimal structure for the game in Asia’s third biggest economy. While the Indian Super League continues to form new business partnerships and starts to develop young players, spectator appetite seems to be on the decline. Last season, average attendances dropped to 13,000 … Continue reading Indian football at a tipping point

Football Media Watch: City PR battle may be a sign of change in China

MANCHESTER CITY, the club that turned almost everything they touched to gold last term, may not look back on their pre-season trip to China with too much relish. For some reason, the Chinese state-run news agency, Xinhua, felt moved to accuse the club of showing disrespect to local fans as well as discrimination to the Chinese media. Interestingly, criticism of City comes at a time … Continue reading Football Media Watch: City PR battle may be a sign of change in China

World Football Summit Asia: A magnet for the football Industry

ASIA PACIFIC represents one of the key growth markets for global football, with new supporters, business opportunities and emerging powers from the region. Although Europe dominates the world game, market experts are predicting that clubs from Asia will eventually compete alongside more established names from football’s traditional heartlands. The rising importance of Asia is one of the main reasons the World Football Summit is hosting its first … Continue reading World Football Summit Asia: A magnet for the football Industry

Football Media Watch: You bet it’s a problem

THE gambling industry has money to burn and companies from the sector are keen to exert their influence on football. Game of the People receives invitations every week to advertise or plant content from betting companies from every corner of the world. We refuse any offers of taking marketing copy for the site as we are opposed on moral grounds. However, professional football in Britain … Continue reading Football Media Watch: You bet it’s a problem

GOTP Notepad: Kashima on the brink of glory?

JAPAN’S KASHIMA Antlers took a two-goal lead in the first leg of the AFC Champions League final, despite their coach believing they were too cautious against Iran’s Persepolis. The Antlers, playing in their first final, had to thank their two Brazilians, Léo Silva and Serginho for giving them a two-goal advantage on November 3 in front of 35,000 people. Go Oiwa, the Antlers’ coach, said … Continue reading GOTP Notepad: Kashima on the brink of glory?

Untapped potential – the importance of Asia to European football

IN this summer’s narrow pre-season break, Ligue 1, Serie A and La Liga all played their super cup matches in overseas territory. The French took their game to Guandong in China, the Italians went to Saudi Arabia and La Liga played their super cup in Tangier. This was all about exporting their competitions to new territories and reaching out to potential new fans. A few … Continue reading Untapped potential – the importance of Asia to European football

Asian football – the tomorrow people

WITH the forthcoming Asian Football Confederation (AFC) Champions League final between Jeonbok Hyundai Motors and Al-Ain on the horizon, football in the world’s most densely populated continent comes under the microscope. Since 2008, the global economy has been buoyed by the upward trajectory of Asia, with China and India both growing at a rapid rate. Recent concerns have focused on the sustainability of economies that … Continue reading Asian football – the tomorrow people

The J-League and evolution

Japan were the first team to qualify for Brazil 2014, apart from the hosts of course. Reaching the World Cup finals is becoming a regular occurrence for Japan, it will be the fifth consecutive tournament they have taken part in, underlining that they are one of Asia’s top football nations. Japan’s love of the game was boosted by their co-hosting of the 2002 World Cup, … Continue reading The J-League and evolution