Commentary Box: Fans Forums – redundant media?

THERE was a time when internet fans forums were vibrant, full of debate and, occasionally, a little over the top. In the case of non-league clubs, the small audience and the intimacy of that level of the game made it difficult for clubs to accept criticism from regular fans. Comments made by fans about players, managers or club owners, were never easily absorbed, but when … Continue reading Commentary Box: Fans Forums – redundant media?

Social media incident highlights lack of understanding

NOBODY can defend the behaviour of anyone using social media to abuse individuals, it was there for all to see. Unfortunately, it is a sign of the times that people feel they can exploit this medium, which allows a certain degree of anonymity, and throw insults and anti-social comments in the direction of anyone they choose. Social media, to some extent, shields the coward. However, … Continue reading Social media incident highlights lack of understanding

Social media and football – value to be leveraged?

THE latest report from Football Benchmark highlights how social media has grown at an astonishing rate over the past few years. When Manchester United won the Premier in 2013, the club’s twitter page was followed by around one million people. In three years, that has grown to almost 10 million. And this is only part of the story, for clubs like United have vast audiences … Continue reading Social media and football – value to be leveraged?