|STOKE CITY have been in a better place than they are today and not many people are predicting they will win promotion from the Championship in 2022-23. The “experts” believe Stoke will finish just above mid-table, which will be progress on the past four seasons and the best placing since they were relegated from the Premier League in 2018. |
The current campaign will be their fifth since then, there is a danger they are getting too comfortable at that level. The pandemic hasn’t helped them, but then it has been a struggle for many Championship clubs given the trend of the second-tier clubs paying far too much out in wages in a bid to win a place in the promised land of the Premier. Stoke, in 2020-21, saw their wage-to-income ratio jump to 119%, their second successive season when player expenses went above 100%. Again, the pandemic has to be considered, but it underlines the precarious nature of football club finance.
Despite having one of the Championship’s highest wage bills, Stoke were 14th in 2021-22 and 2020-21. In their four Championship seasons since relegation, they have never finished higher and have seldom looked like promotion candidates.
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